Sephora Tatcha Pop-Up Installations

Client: Park Creative, Sephora
Location: Bloor St (Toronto, ON), Chinook Centre (Calgary, AB), Pacific Centre (Vancouver, BC), Ste. Catherine (Montreal, QC), Toronto Eaton Centre (Toronto, ON), West Edmonton Mall (Edmonton, AB), Yorkdale (Toronto, ON)
Completion Date: June 2024

Delivering an Immersive Skincare Experience

RFP Design Inc. was commissioned to deliver a series of high-end pop-up installations for Sephora and Tatcha across seven high-traffic Canadian retail hubs. This project involved full-scale design, fabrication, and installation, aligning with Sephora’s sleek brand identity and Tatcha’s luxurious skincare narrative.

Design & Execution

Portal Entry & Lightbox Displays

• Materials: Powder-coated metal frames, high-resolution vinyl graphics, acrylic sheets.
• Features: Lavender-inspired portal entrances and ceiling graphics for brand immersion.
• Execution: Snap-frame lightboxes for interchangeable graphics and seamless electrical integration.

Modular Gondolas & Freestanding Tables

• Materials: Weston Premium Woods veneer, powder-coated metal.
• Features: Compact, mobile product tables with integrated storage and display.
• Execution: Built for flexibility across varying floorplans.

Beauty Studio & Discovery Zone

• Custom Mirrors: Branded interactive mirrors with magnet headers and soft lighting.
• Seating & Vanity: Ergonomic furniture elements for skincare trials.
• Signage: Acrylic product plates and directional graphics.

Floor Vinyl & Column Wraps

• Graphics: Branded lavender floor vinyl with moisture-themed texture.
• Execution: High-durability wrap materials installed across all locations.

Challenges & Solutions

Multi-Site Coordination

• Challenge: Simultaneous installations across malls in five provinces.
• Solution: Streamlined logistics and prefabricated modules enabled rapid, consistent deployment.

Spatial Adaptability

• Challenge: Differing spatial constraints at each mall.
• Solution: Modular components allowed custom configurations without redesign.

Digital & Electrical Integration

• Challenge: Lightbox power access and user-safe installation.
• Solution: Engineered plug-and-play components and pre-wired fixtures.

Final Outcome

The completed Tatcha x Sephora pop-ups created immersive, high-impact experiences in seven unique retail locations. Through modular design, premium finishes, and detailed execution, RFP Design Inc. delivered a standout environment that supported brand storytelling and elevated customer engagement across Canada.